A chowk at Hirandani Gardens, Powai, was on 13th July, 2016 renamed and inaugurated as 'J Dey Chowk' in the memory of slain journalist Jyotirmoy Dey (1955-2011). Mumbai Mayor Snehal Ambekar was present for the inauguration along with friends and family members of J Dey, besides several mediapersons.

The Mumbai Press Club led a campaign to get justice for Dey. The morchas and outpouring put the then Pritviraj Chavan government on the back foot, and the police scrambled to arrest suspects and find motives for the murder. A dubious police officer who had tried to hide the trail was suspended, some sharp-shooters who executed the assassination were caught; and the police tried to create red herring trail by planting stories against J Dey to divert attention from the main trail.

The Mumbai Press Club fought long and hard to have the case transferred to the C.B.I. and went up to the Supreme Court. But to no avail. The Mumbai Police wouldn’t let go. They named gangster Chota Rajan as the man who coordinated the killing, and blamed and arrested journalist Jigna Vohra as the main culprit who had ‘instigated’ Chota Rajan on account of ‘professional rivalry’. Ultimately, Jigna Vohra, arrested under the dreaded MCOC Act, was released on bail for lack of evidence 8-9 months later; and the investigation did not go beyond Chota Rajan.

To mark his contribution to journalism and to his brand of fearless crime reporting, the Club has been successful in convincing the Brihanmumbai Municipal Corporation (BMC) to name the Powai Garden’s D-Mart Chowk as ‘J Dey Chowk’.

Developer Niranjan Hirandani, who was present at the chowk renaming, recalled having met journalist J Day a few years ago when he was facing threats from certain criminal elements.

Several other citizens local MLA, corporator and journalists of print and television media paid their tributes to Dey and recalled how hard working and brave journalist he was.